Privacy-focused analytics platforms as alternatives to Google Analytics. Reviews and updates on Matomo, Plausible, Fathom, and other cookieless tracking solutions.
Google’s help page on Smart Bidding learning now says the “Learning” status never lasts more than 7 days. The page,…
A Google Ads email titled “Encryption in Google Ads Data Manager” says that starting November 16, 2026, Google will no…
Google’s Q4 “Coming soon” pages for Campaign Manager 360 and Display & Video 360, both updated on October 16, say…
Google describes Display & Video 360 (DV360) sensitive-category exclusions on three pages, and each gives a different scope. The Q3…
Merchant Center now has a UCP integration hub, gradually rolling out in the U.S., where selected merchants choose which Universal…
Cloudflare published BEACON on September 28: an anonymized dataset of real-user Core Web Vitals, updated daily in Google BigQuery from…
IAB Europe published a first draft addendum to its Commerce (incl. Retail) Media Measurement Standards on September 17, built specifically…
Amazon Seller Central is starting to let U.S. sellers connect eBay, Shopify, TikTok and Walmart accounts, import and link the…
Infillion announced on September 18 that it is acquiring Foursquare, the location-data company AdExchanger dates to 2009. The deal, disclosed…
On September 15, Chrome added four experimental ad metrics to the Chrome User Experience Report (CrUX): Ad Count, Ad Density,…
